The Saatchi Gallery acts as a means of informing the public about the plethora of art events that take place annually around the globe. Within its pages, it is possible to find the profiles of those organisations that host and promote art shows in the various cities, regions, and countries of the world. Local, regional and international events are promoted on the site daily, with images, descriptions, and other critical information that enables the selective art lover to determine the likelihood of the event to suit his/her preferences. Saatchi welcomes all event hosts to utilise this resource as a means of getting traffic to their art shows or fairs, as well as to their website. In fact, this resource is offered free of charge to such art fair event planners, and they are welcome to use as many pages as necessary to aptly describe their fair and reach out to their intended audience.
Upon choosing a username and password, event hosts are able to create a profile of their event that includes various dimensions. In addition to venue, hours, tickets/prices, directions and exhibitor profiles, space is granted for the inclusion of information about sponsors and also to upload pictures, images, or other graphics that will enhance the appeal of the event in the eyes of the public. Furthermore, the Saatchi gallery supports the editing of such event profiles so that pertinent information regarding the fair may be added at any time after the initial posting. This resource’s value has already been discovered by hundreds of artistic organisations, and the benefits gained by their use of the service have been incalculable. With this service, Saatchi offers next-generation methods of on-demand promotion to meet the requirements of 21st century art aficionados.
